About this project

in 2014 we created an animated piece for the Systane Team to use at a beginning of the year kick-off meeting. The purpose of the video was to show that the product Systane is one of the best artificial tears for dry eye treatment. We used the metaphor of cars racing in the dry desert to show that Systane is leading the pack.


Animation, Directing & Producing


Art: Katy Farley
Animation: Patrick Flaherty


Alcon Laboratories